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About Us

At Braid, we believe in transforming the way businesses create content. We specialize in tailored AI-generated copywriting, helping companies streamline their content creation while maintaining quality and consistency.

Braid started in 2024 with two colleagues who saw firsthand how powerful AI could be in optimizing workflows. What began as an internal tool to enhance efficiency at work quickly grew into a full-fledged solution. We found that combining customized AI templates with strategic marketing insights not only saved time but also improved content quality, maintained a consistent tone, and sped up campaign rollouts.

We realized we probably weren’t the only ones who needed this kind of support. That’s why we created Braid – to help other businesses harness the power of AI in a way that feels personal, efficient, and impactful.

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Anna Jern Sjöberg

Co-Founder

Lovisa Karsten

Co-Founder